UnitⅠMeeting a Foreign Businessman
Part Ⅰ Listen and Talk
Dialogue One At the Airport
Dialogue Two At the Customs
Part Ⅱ Comprehensive Reading
Cross culture Understanding on Business
Part Ⅱ I Applied Writing
The Importance of Business Writing
Part Ⅳ Extended;Reading
Good Manners,Good Business
Part Ⅴ Culture Salon
Booking Fight Tickets
Unit 2 Telephone CaⅡs
Part Ⅰ Listen and Talk
Dialogue One At Holiday Inn Lido
Dialogue Two Arrangement on the Phone
Part Ⅱ Comprehensive Reading
Cross cultural Communication on the Telephone(1)
Part Ⅲ Applied Writing
Basic Structure of English Letters
Part Ⅳ Extended Reading
Cross cultural Communication on the Telephone (2)
Part Ⅴ Culture Salon
Kinds of Imitational Calls and Expressions
Unit 3 Plans and Arrangements
Part Ⅰ Listen and Talk
Dialogue One Check the Arrangements
Dialogue Two Invitation for Dinner
Part Ⅱ Comprehensive Reading Business Travel Abroad
Part Ⅲ Applied Writing Schedule
Part Ⅳ Extended Reading
Etiquette En Route
Part Ⅴ Culture Salon
Check List for Business Meetings and Travel Abroad
Unit 4 Shopping
Part Ⅰ Listen and Talk
Dialogue One At the Hat Counter
Dialogue Two Return Goods to the Store
Part Ⅱ Comprehensive Reading
Why People Buy
Part Ⅲ Applied Writing
Sales Litters
Memo
Part Ⅳ Extended Reading
Be Careful in the Supermarket!
Part Ⅴ Culture Salon
The Shopping Center
Unit 5 Entertaining and Eating Habits
Part Ⅰ Listen Talk
Dialogue One In a Chinese Restaurant (1)
Dialogue Two In a Chinese Restaurant (2)
Part Ⅱ Comprehensive Reading
Business Entertainment
Part Ⅲ Applied Writing
Letter of Invitation and Thanks
Part Ⅳ Extended]Reading
Dining with Clients
Part Ⅴ Culture Salon
Table Manners for a Typical Evening Meal
Unit 6 Jobs and Careers
Part Ⅰ Listen and Talk
Dialogue One Interview(Ⅰ)
Dialogue Two Interview(2)
Part Ⅱ Comp rehensⅣe Reading
Job Interviews
Part Ⅲ Applied Writing
Resume &C.V.(Curriculum Vitae)
Part Ⅳ Extended Reading
Marketing Yourself
Part Ⅴ Culture Salon
Job Seeking Skills
Interview Questions
Unit 7 Advertisements
Part Ⅰ Listen and Talk
Dialogue One On the Phone
Dialogue Two At the Fair
Part Ⅱ Comprehensive Reading
Advertising
Part Ⅲ Applied Writing
Advertising
Part Ⅳ Extended Reading
Learn to Analyze Advertisements
Part Ⅴ Culture Salon
Appreciation of Famous Advertisements
Expressions for Business Advertising
Unit 8 Management
Part Ⅰ Listen and Talk
Dialogue One In a Factory
Dialogue Two A Workshop Survey
Part Ⅱ Comprehensive Reading
What Is tulle Management?
Part Ⅲ Applied Writing
Enquiry and Answers
Part Ⅳ Extended Reading
Cornpone Structure
Part Ⅴ Culture Salon
What Arc Managerial Functions?
Whir Are Managerial Roles?
Unit 9 Joining WT0
Part Ⅰ Listen.and Talk
Dialogue One At a Restaurant
Dialogue Two In an office
Part Ⅱ Comprehensive Reading
China Joins the WTO
Part Ⅲ Applied Writing
Establishing Business Relation
Part Ⅳ Extended Reading
The Global Economy
Part Ⅴ Cultural Salon
Asia Pacific Economic Cooperation (APEC)
Unit 10 Customer Satisfaction
Part Ⅰ Listen and Talk
Dialogue One Ata Bank
Dialogue TWO At a Hotel
Part ⅡC0mDpehenSⅣe Reading
Selling lye Price
Part Ⅲ Applied Writing
Letter of Complaints and Claims
Part Ⅳ Extended Reading
Taxation (and How to Avoid It!)
Part Ⅴ Cultural Salon
Consumer's Rights
Unit 11 Market Research
Part Ⅰ Listen and Talk
Dialogue One Paying Close Attention to
Market Trends
Dialogue One TWO Conducting market Research
Part Ⅱ Comprehensive Reading
Market Research
Part Ⅲ Applied Writing
Questionnaire
Part Ⅳ Extended Reading
Market Leaders、Challengers and Followers
Part Ⅴ Culture Salon
Expressions for Three Topics about
Market Research
Vocabularies about Mark cling
Unit 12 Order
Part Ⅰ Listen and Talk
Dialogue One Dispatch of order
Dialogue Two Acceptance of order
Part ⅡComprehensive Reading
Order Letters
Part Ⅲ Applied Writing
Order
Part Ⅳ Extended Reading
International Payments and
Part Ⅴ Culture Salon Settlements
Expressions for Payment
Additional Expressions
Unit 13 Terms of Payment
Part Ⅰ Listen and Talk
……
Unit 14 Accounting and Financial Statement
Unit 15 On Foreign Trade Policy
Unit 16 Negotiation
Unit 17 Contract
Unit 18 Shipment