步入商界：商务英语初阶（套装全2册）（附DVD+MP3光盘）
目 录内容简介
《步入商界（主教材）》
UNIT 1
INTRODUCING YOURSELF
GIVING NAME AND JOB TITLE · GREETING PEOPLE TALKING ABOUT YOUR COMPANY
UNIT 2
USING THE TELEPHONE
STARTING A TELEPHONE CONVERSATION GETTING THROUGH ·TAKING MESSAGES
UNIT 3
MAKING APPOINTMENTS
ASKING FOR A MEETING · FIXING TIMES AND DATES · GETTING PEOPLE TO DO THINGS
UNIT 4
RECEIVING VISITORS
INTRODUCING A VISITOR TO YOUR COLLEAGUES MAKING SMALL TALK · RESPONDING TO INVITATIONS SAYING WHAT YOU LIKE
UNIT 5
DESCRIBING YOUR COMPANY'S PRODUCTS
MAKING A PRODUCT PRESENTATION · GIVING INFORMATION FROM DIAGRAMS · GIVING OPINIONS
UNIT 6
MAKING TRAVEL ARRANGEMENTS
MAKING AN AIRLINE RESERVATION · ORDERING A TAXI · HIRING A CAR
UNIT 7
STAYING AT A HOTEL
BOOKING INTO A HOTEL · ORDERING A MEAL MAKING A COMPLAINT
UNIT 8
SHOWING VISITORS AROUND THE COMPAN Y
SHOWING VISITORS AROUND · DESCRIBING CONFERENCE FACILITIES ·DESCRIBING RESEARCH FACILITIES * CHECKING FACTS
UNIT 9
EXPLAINING How SOMETHING WORKS
DESCRIBING PROCESSES · GIVING INSTRUCTIONS EXPLAINING THE FEASIBILITY STUDY
UNIT 10
RESCHEDULING PLANS AND ARRANGEMENTS
RESCHEDULING PLANS · SUGGESTING CHANGES INTERRUPTING POLITELY
UNIT 11
ANALYSING YOUR COMPETITORS
ASKING QUESTIONS ABOUT COMPETITORS · DESCRIBING SIMILARITY · EXPRESSING POSSIBILITY
UNIT 12
BUSINESS LETTERS AND PRESENTING INFORMATION
PROPOSING SOLUTIONS TO PROBLEMS · MAKING COMPARISONS · UNDERSTANDING BUSINESS LETTERS · ORGANISING INFORMATION IN A
UNIT 13
TRAVELLING ON BUSINESS
CHECKING IN AT THE AIRPORT · FOLLOWING DIRECTIONS · CHECKING OUT OF A HOTEL
UNIT 14
PRESENTING A NEW PRODUCT
MAKING A FORMAL PRESENTATION ·DESCRIBING A NEW PRODUCT · ASKING ABOUT DETAILS
UNIT 15
ENTERTAINING VISITORS
INVITING ·THANKING ·MAKING SMALL TALK
UNIT 16
COMPLAINING ABOUT PRODUCTS AND SERVICES
DESCRIBING PROBLEMS · DEMANDING ACTION PROMISING TO DO SOMETHING
UNIT 17
COMPARING PRODUCTS AND PRICES
TAKING PART 1N A MEETING · EVALUATING NEW PRODUCTS · COMPARING PRODUCTS AND RETAILERS
UNIT 18
NEGOTIATING PRICES
SAYING WHAT YOU WANT · MAKING OFFERS RESPONDING TO OFFERS
UNIT 19
NEGOTIATING DELIVERY
DISCUSSING POSSIBLE DELIVERY DATES · GETTING PEOPLE TO DO THINGS · MAKING COUNTER-PROPOSALS · STARTING AND ENDING
MEETINGS
UNIT 20
CONCLUDING A DEAL
REACHING AGREEMENT· SUMMARISING WHAT YOU HAVE DONE ·CONCLUDING A NEGOTIATION
ANSWER KEY
VIDEOSRIPT
AUDIOSRIPT
GLOSSARY
《步入商界（学习辅导）》
UNIT 1
INTRODUCING YOURSELF
GIVING NAME AND JOB TITLE · GREETING PEOPLE TALKING ABOUT YOUR COMPANY
UNIT 2
USING THE TELEPHONE
STARTING A TELEPHONE CONVERSATION GETTING THROUGH ·TAKING MESSAGES
UNIT 3
MAKING APPOINTMENTS
ASKING FOR A MEETING · FIXING TIMES AND DATES · GETTING PEOPLE TO DO THINGS
UNIT 4
RECEIVING VISITORS
INTRODUCING A VISITOR TO YOUR COLLEAGUES MAKING SMALL TALK · RESPONDING TO INVITATIONS SAYING WHAT YOU LIKE
UNIT 5
DESCRIBING YOUR COMPANY'S PRODUCTS
MAKING A PRODUCT PRESENTATION · GIVING INFORMATION FROM DIAGRAMS · GIVING OPINIONS
UNIT 6
MAKING TRAVEL ARRANGEMENTS
MAKING AN AIRLINE RESERVATION · ORDERING A TAXI · HIRING A CAR
UNIT 7
STAYING AT A HOTEL
BOOKING INTO A HOTEL · ORDERING A MEAL MAKING A COMPLAINT
UNIT 8
SHOWING VISITORS AROUND THE COMPAN Y
SHOWING VISITORS AROUND · DESCRIBING CONFERENCE FACILITIES ·DESCRIBING RESEARCH FACILITIES * CHECKING FACTS
UNIT 9
EXPLAINING How SOMETHING WORKS
DESCRIBING PROCESSES · GIVING INSTRUCTIONS EXPLAINING THE FEASIBILITY STUDY
UNIT 10
RESCHEDULING PLANS AND ARRANGEMENTS
RESCHEDULING PLANS · SUGGESTING CHANGES INTERRUPTING POLITELY
UNIT 11
ANALYSING YOUR COMPETITORS
ASKING QUESTIONS ABOUT COMPETITORS · DESCRIBING SIMILARITY · EXPRESSING POSSIBILITY
UNIT 12
BUSINESS LETTERS AND PRESENTING INFORMATION
PROPOSING SOLUTIONS TO PROBLEMS · MAKING COMPARISONS · UNDERSTANDING BUSINESS LETTERS · ORGANISING INFORMATION IN A
UNIT 13
TRAVELLING ON BUSINESS
CHECKING IN AT THE AIRPORT · FOLLOWING DIRECTIONS · CHECKING OUT OF A HOTEL
UNIT 14
PRESENTING A NEW PRODUCT
MAKING A FORMAL PRESENTATION ·DESCRIBING A NEW PRODUCT · ASKING ABOUT DETAILS
UNIT 15
ENTERTAINING VISITORS
INVITING ·THANKING ·MAKING SMALL TALK
UNIT 16
COMPLAINING ABOUT PRODUCTS AND SERVICES
DESCRIBING PROBLEMS · DEMANDING ACTION PROMISING TO DO SOMETHING
UNIT 17
COMPARING PRODUCTS AND PRICES
TAKING PART 1N A MEETING · EVALUATING NEW PRODUCTS · COMPARING PRODUCTS AND RETAILERS
UNIT 18
NEGOTIATING PRICES
SAYING WHAT YOU WANT · MAKING OFFERS RESPONDING TO OFFERS
UNIT 19
NEGOTIATING DELIVERY
DISCUSSING POSSIBLE DELIVERY DATES · GETTING PEOPLE TO DO THINGS · MAKING COUNTER-PROPOSALS · STARTING AND ENDING
MEETINGS
UNIT 20
CONCLUDING A DEAL
REACHING AGREEMENT· SUMMARISING WHAT YOU HAVE DONE ·CONCLUDING A NEGOTIATION
ANSWER KEY
VIDEOSRIPT
AUDIOSRIPT
GLOSSARY
UNIT 1
INTRODUCING YOURSELF
GIVING NAME AND JOB TITLE · GREETING PEOPLE TALKING ABOUT YOUR COMPANY
UNIT 2
USING THE TELEPHONE
STARTING A TELEPHONE CONVERSATION GETTING THROUGH ·TAKING MESSAGES
UNIT 3
MAKING APPOINTMENTS
ASKING FOR A MEETING · FIXING TIMES AND DATES · GETTING PEOPLE TO DO THINGS
UNIT 4
RECEIVING VISITORS
INTRODUCING A VISITOR TO YOUR COLLEAGUES MAKING SMALL TALK · RESPONDING TO INVITATIONS SAYING WHAT YOU LIKE
UNIT 5
DESCRIBING YOUR COMPANY'S PRODUCTS
MAKING A PRODUCT PRESENTATION · GIVING INFORMATION FROM DIAGRAMS · GIVING OPINIONS
UNIT 6
MAKING TRAVEL ARRANGEMENTS
MAKING AN AIRLINE RESERVATION · ORDERING A TAXI · HIRING A CAR
UNIT 7
STAYING AT A HOTEL
BOOKING INTO A HOTEL · ORDERING A MEAL MAKING A COMPLAINT
UNIT 8
SHOWING VISITORS AROUND THE COMPAN Y
SHOWING VISITORS AROUND · DESCRIBING CONFERENCE FACILITIES ·DESCRIBING RESEARCH FACILITIES * CHECKING FACTS
UNIT 9
EXPLAINING How SOMETHING WORKS
DESCRIBING PROCESSES · GIVING INSTRUCTIONS EXPLAINING THE FEASIBILITY STUDY
UNIT 10
RESCHEDULING PLANS AND ARRANGEMENTS
RESCHEDULING PLANS · SUGGESTING CHANGES INTERRUPTING POLITELY
UNIT 11
ANALYSING YOUR COMPETITORS
ASKING QUESTIONS ABOUT COMPETITORS · DESCRIBING SIMILARITY · EXPRESSING POSSIBILITY
UNIT 12
BUSINESS LETTERS AND PRESENTING INFORMATION
PROPOSING SOLUTIONS TO PROBLEMS · MAKING COMPARISONS · UNDERSTANDING BUSINESS LETTERS · ORGANISING INFORMATION IN A
UNIT 13
TRAVELLING ON BUSINESS
CHECKING IN AT THE AIRPORT · FOLLOWING DIRECTIONS · CHECKING OUT OF A HOTEL
UNIT 14
PRESENTING A NEW PRODUCT
MAKING A FORMAL PRESENTATION ·DESCRIBING A NEW PRODUCT · ASKING ABOUT DETAILS
UNIT 15
ENTERTAINING VISITORS
INVITING ·THANKING ·MAKING SMALL TALK
UNIT 16
COMPLAINING ABOUT PRODUCTS AND SERVICES
DESCRIBING PROBLEMS · DEMANDING ACTION PROMISING TO DO SOMETHING
UNIT 17
COMPARING PRODUCTS AND PRICES
TAKING PART 1N A MEETING · EVALUATING NEW PRODUCTS · COMPARING PRODUCTS AND RETAILERS
UNIT 18
NEGOTIATING PRICES
SAYING WHAT YOU WANT · MAKING OFFERS RESPONDING TO OFFERS
UNIT 19
NEGOTIATING DELIVERY
DISCUSSING POSSIBLE DELIVERY DATES · GETTING PEOPLE TO DO THINGS · MAKING COUNTER-PROPOSALS · STARTING AND ENDING
MEETINGS
UNIT 20
CONCLUDING A DEAL
REACHING AGREEMENT· SUMMARISING WHAT YOU HAVE DONE ·CONCLUDING A NEGOTIATION
ANSWER KEY
VIDEOSRIPT
AUDIOSRIPT
GLOSSARY
《步入商界（学习辅导）》
UNIT 1
INTRODUCING YOURSELF
GIVING NAME AND JOB TITLE · GREETING PEOPLE TALKING ABOUT YOUR COMPANY
UNIT 2
USING THE TELEPHONE
STARTING A TELEPHONE CONVERSATION GETTING THROUGH ·TAKING MESSAGES
UNIT 3
MAKING APPOINTMENTS
ASKING FOR A MEETING · FIXING TIMES AND DATES · GETTING PEOPLE TO DO THINGS
UNIT 4
RECEIVING VISITORS
INTRODUCING A VISITOR TO YOUR COLLEAGUES MAKING SMALL TALK · RESPONDING TO INVITATIONS SAYING WHAT YOU LIKE
UNIT 5
DESCRIBING YOUR COMPANY'S PRODUCTS
MAKING A PRODUCT PRESENTATION · GIVING INFORMATION FROM DIAGRAMS · GIVING OPINIONS
UNIT 6
MAKING TRAVEL ARRANGEMENTS
MAKING AN AIRLINE RESERVATION · ORDERING A TAXI · HIRING A CAR
UNIT 7
STAYING AT A HOTEL
BOOKING INTO A HOTEL · ORDERING A MEAL MAKING A COMPLAINT
UNIT 8
SHOWING VISITORS AROUND THE COMPAN Y
SHOWING VISITORS AROUND · DESCRIBING CONFERENCE FACILITIES ·DESCRIBING RESEARCH FACILITIES * CHECKING FACTS
UNIT 9
EXPLAINING How SOMETHING WORKS
DESCRIBING PROCESSES · GIVING INSTRUCTIONS EXPLAINING THE FEASIBILITY STUDY
UNIT 10
RESCHEDULING PLANS AND ARRANGEMENTS
RESCHEDULING PLANS · SUGGESTING CHANGES INTERRUPTING POLITELY
UNIT 11
ANALYSING YOUR COMPETITORS
ASKING QUESTIONS ABOUT COMPETITORS · DESCRIBING SIMILARITY · EXPRESSING POSSIBILITY
UNIT 12
BUSINESS LETTERS AND PRESENTING INFORMATION
PROPOSING SOLUTIONS TO PROBLEMS · MAKING COMPARISONS · UNDERSTANDING BUSINESS LETTERS · ORGANISING INFORMATION IN A
UNIT 13
TRAVELLING ON BUSINESS
CHECKING IN AT THE AIRPORT · FOLLOWING DIRECTIONS · CHECKING OUT OF A HOTEL
UNIT 14
PRESENTING A NEW PRODUCT
MAKING A FORMAL PRESENTATION ·DESCRIBING A NEW PRODUCT · ASKING ABOUT DETAILS
UNIT 15
ENTERTAINING VISITORS
INVITING ·THANKING ·MAKING SMALL TALK
UNIT 16
COMPLAINING ABOUT PRODUCTS AND SERVICES
DESCRIBING PROBLEMS · DEMANDING ACTION PROMISING TO DO SOMETHING
UNIT 17
COMPARING PRODUCTS AND PRICES
TAKING PART 1N A MEETING · EVALUATING NEW PRODUCTS · COMPARING PRODUCTS AND RETAILERS
UNIT 18
NEGOTIATING PRICES
SAYING WHAT YOU WANT · MAKING OFFERS RESPONDING TO OFFERS
UNIT 19
NEGOTIATING DELIVERY
DISCUSSING POSSIBLE DELIVERY DATES · GETTING PEOPLE TO DO THINGS · MAKING COUNTER-PROPOSALS · STARTING AND ENDING
MEETINGS
UNIT 20
CONCLUDING A DEAL
REACHING AGREEMENT· SUMMARISING WHAT YOU HAVE DONE ·CONCLUDING A NEGOTIATION
ANSWER KEY
VIDEOSRIPT
AUDIOSRIPT
GLOSSARY
目 录内容简介
《步入商界：商务英语初阶（套装全2册）》是由英国广播公司（BBC）供稿，外语教学与研究出版社推出的一套优秀商务英语教学节目，也是剑桥大学商务英语证书（BEC）考试委员会推荐的备考音像教材。它将帮助英语初学者提高商务英语水平；使已具一定英语水平者能够从事具体的商务活动。该套节目强调实用性，全部内容围绕一个完整的商务活动展开，语言真实而自然。您将有机会进行具体的商务实践，并学到：并要商务词汇；商务活动中各种正式非正式对话；基本语法知识。
此外，您还将接触到不同国籍者所讲的英语。
除视听资料外，全套节目还包括两本文字教材：《主教材》和《学习辅导》。这本《主教材》与视频节目相辅相成，为您提供广泛的理解练习和语言实践。书后附有练习答案、视频和音频脚本及词汇表。
此外，您还将接触到不同国籍者所讲的英语。
除视听资料外，全套节目还包括两本文字教材：《主教材》和《学习辅导》。这本《主教材》与视频节目相辅相成，为您提供广泛的理解练习和语言实践。书后附有练习答案、视频和音频脚本及词汇表。
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