商务英语函电(2011年版全国高等院校国际商务英语统编教材)

目 录内容简介
Chapter One Introduction(导论)
Chapter Two The Layout of Business Letters(商务信函的格式)
Section 1 Introduction
Section 2 Language Style
Section 3 Format of Business Letters
Section 4 Layout of the Common Blocked Lines for Business Letters
Section 5 Addressing Envelopes
Chapter Three Establishment of Business Relations and Credit Status Enquiries(建立关系和资信调查)
Section 1 Establishment of Business Relations
Section 2 Gredit Status Enquiries
Section 3 Useful Expressions
Chapter Four Enquiry and Offer(询价和报盘)
Section 1 Enquiry
Section 2 Guidelines for Writing Enquiries
Section 3 Raply to Enquiries:Offer
Section 4 Important Notes on an Offer
Section 5 Odelines for Replying to Enquiries
Chapter Five Response to Offers(回应报价)
Section 1 Declining an Offer
Section 2 Guidelines for Declining an Offer
Section 3 Conditional Acceptance: Counter—offer
Section 4 Guidelines for Writing Counter—offer Letters
Section 5 Entire Acceptance
Section 6 Guidelines for Writing Acceptance Letters
Section 8 Useful Expressions
Chapter Six Order Placing & Replies to Orders(下订单及时订单的回应)
Chapter Seven International Business Contract(国际商务合同)
Section 1 A Brief Introduction to International Business Contract
Section 2 Parties in a Letter of Credit
Section 3 Contents of a Letter of Credit
Section 4 Categories of Letters of Credit
Section 5 Basic Documentary Procedure of L/C
Section 6 Payment Terms in the Contract
Section 7 Specimens of L/C
Section 8 Specimen Letters Concerning L/C
Section 9 Useful Expressions
Chapter Ten Shipment and Ocean Bill of Lading (B/L) (装运运提单)
Section 1 Ocean Transport
Section 2 Terms of Shipment in the Contract and the Covering L/C
Section 3 Types of Ocean Bill of Lading
Section 4 Contents of Ocean B/L and Its Making
Section 5 Specimen Letters
Section 6 Useful Expressions
Chapter Eleven Packing(包装)
Section 1 The Importance of Packing in Foreign Trade
Section 2 Packing Terms in Foreign Trade
Section 3 Different Kinds of Transportation Packing and Their Packaging Containers
Section 4 Packing Marks
Section 5 Packing List & Weight List
Section 6 Specimen Letters
Section 7 Useful Expressions
Chapter Thirteen Complaints, Disputes and Claims(投诉、争议与索赔)
Section 1 Definition of Complaints, Disputes and Claims
Section 2 Different Types of Complaints, Disputes and Claims
Section 3 Specimen Letters
Section 4 Useful Expressions
Cbapter Fourteen Agency(代理)
Section 1 Introduction
Section 2 Relations between Principal and Agent
Section 3 What to Be Covered in Agency Agreement
Section 4 Specimen Letters
Section 5 Useful Expressions
Chapter Fifteen Quality Terms(质量条款)
Section 1 Introduction
Section 2 Means to Express Quality
Section 3 Terms of Quality
Section 4 Quality Gaurantee
Section 5 Specimen Letters
Section 6 Useful Expressions
Chapter Sixteen Quantity Terms(数量条款)
Section 1 The Importance of Quantity Clause
Section 2 Units of Measures and Weights
Section 3 The Calculation of the Weight of Goods
Section 4 The Application of Quantity Terms
Section 5 Specimen Letters
Section 6 Useful Expressions
Chapter Seventeen Commodity Categorization and Price Terms(商品分类和价格条款)
Section 1 Categorization of Trading Commodities
Section 2 Survey on International Trade Practice
Section 3 Price Terms Commonly Used in International Trade
Section 4 Specimen Letters
Section 5 Useful Expressions
Chapter Eighteen Business Fax and E—rnail Writing(商务传真和电子邮件写作)
Section 1 Introduction
Section 2 Fax
Section 3 E—mail
Section 4 Useful Expressions
Chapter Nineteen Documentation in International Trade(外贸单证)
Section 1 Introduction
Section 2 Kinds of International Trading Documents
Section 3 Issues Concerning Documents
Section 4 Specimens
Section 5 Useful Expressions
Reference
Chapter Two The Layout of Business Letters(商务信函的格式)
Section 1 Introduction
Section 2 Language Style
Section 3 Format of Business Letters
Section 4 Layout of the Common Blocked Lines for Business Letters
Section 5 Addressing Envelopes
Chapter Three Establishment of Business Relations and Credit Status Enquiries(建立关系和资信调查)
Section 1 Establishment of Business Relations
Section 2 Gredit Status Enquiries
Section 3 Useful Expressions
Chapter Four Enquiry and Offer(询价和报盘)
Section 1 Enquiry
Section 2 Guidelines for Writing Enquiries
Section 3 Raply to Enquiries:Offer
Section 4 Important Notes on an Offer
Section 5 Odelines for Replying to Enquiries
Chapter Five Response to Offers(回应报价)
Section 1 Declining an Offer
Section 2 Guidelines for Declining an Offer
Section 3 Conditional Acceptance: Counter—offer
Section 4 Guidelines for Writing Counter—offer Letters
Section 5 Entire Acceptance
Section 6 Guidelines for Writing Acceptance Letters
Section 8 Useful Expressions
Chapter Six Order Placing & Replies to Orders(下订单及时订单的回应)
Chapter Seven International Business Contract(国际商务合同)
Section 1 A Brief Introduction to International Business Contract
Section 2 Parties in a Letter of Credit
Section 3 Contents of a Letter of Credit
Section 4 Categories of Letters of Credit
Section 5 Basic Documentary Procedure of L/C
Section 6 Payment Terms in the Contract
Section 7 Specimens of L/C
Section 8 Specimen Letters Concerning L/C
Section 9 Useful Expressions
Chapter Ten Shipment and Ocean Bill of Lading (B/L) (装运运提单)
Section 1 Ocean Transport
Section 2 Terms of Shipment in the Contract and the Covering L/C
Section 3 Types of Ocean Bill of Lading
Section 4 Contents of Ocean B/L and Its Making
Section 5 Specimen Letters
Section 6 Useful Expressions
Chapter Eleven Packing(包装)
Section 1 The Importance of Packing in Foreign Trade
Section 2 Packing Terms in Foreign Trade
Section 3 Different Kinds of Transportation Packing and Their Packaging Containers
Section 4 Packing Marks
Section 5 Packing List & Weight List
Section 6 Specimen Letters
Section 7 Useful Expressions
Chapter Thirteen Complaints, Disputes and Claims(投诉、争议与索赔)
Section 1 Definition of Complaints, Disputes and Claims
Section 2 Different Types of Complaints, Disputes and Claims
Section 3 Specimen Letters
Section 4 Useful Expressions
Cbapter Fourteen Agency(代理)
Section 1 Introduction
Section 2 Relations between Principal and Agent
Section 3 What to Be Covered in Agency Agreement
Section 4 Specimen Letters
Section 5 Useful Expressions
Chapter Fifteen Quality Terms(质量条款)
Section 1 Introduction
Section 2 Means to Express Quality
Section 3 Terms of Quality
Section 4 Quality Gaurantee
Section 5 Specimen Letters
Section 6 Useful Expressions
Chapter Sixteen Quantity Terms(数量条款)
Section 1 The Importance of Quantity Clause
Section 2 Units of Measures and Weights
Section 3 The Calculation of the Weight of Goods
Section 4 The Application of Quantity Terms
Section 5 Specimen Letters
Section 6 Useful Expressions
Chapter Seventeen Commodity Categorization and Price Terms(商品分类和价格条款)
Section 1 Categorization of Trading Commodities
Section 2 Survey on International Trade Practice
Section 3 Price Terms Commonly Used in International Trade
Section 4 Specimen Letters
Section 5 Useful Expressions
Chapter Eighteen Business Fax and E—rnail Writing(商务传真和电子邮件写作)
Section 1 Introduction
Section 2 Fax
Section 3 E—mail
Section 4 Useful Expressions
Chapter Nineteen Documentation in International Trade(外贸单证)
Section 1 Introduction
Section 2 Kinds of International Trading Documents
Section 3 Issues Concerning Documents
Section 4 Specimens
Section 5 Useful Expressions
Reference
目 录内容简介
《商务英语函电(2011年版)/全国高等院校国际商务英语统编教材》理论结合实际,比如在付款条件、商品包装和信用证的应用等章节,实例之后都有简明扼要的理论分析,让读者对有关事实和做法既知其然亦能知其所以然。《商务英语函电(2011年版)/全国高等院校国际商务英语统编教材》还特辟了一章(第19章),对主要的外贸单证如商业单据、金融单证、官方单证以及其他有关单证(“船长收据”“不列入黑名单证明”等)做了归纳、回应式的说明,以加深读者对外贸单据、单证的理解。
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