总序
前言
Unit1 Essentials of a Business Letter
商务信函的基本要素
1.1 Layout of a Business Letter
1.2 Letter Styles
1.3 Addressing Envelopes
1.4 Faxes and E-Mails
Exercises
Unit2 Starting Business and Establishing Business Relation
开始业务与建立业务关系
2.1 Related BusinessKnow ledge
2.2 Text
2.3 Useful Sentences
2.4 Writing Tutorial:Deciding the Type of Your Letter
Exercises
Unit3 Enquiries and Quotations
询价与报价
3.1 Related BusinessKnow ledge
3.2 Text
3.3 Useful Sentences
3.4 Writing Tutorial:Beginning of a Business Letter
Exercises
Unit4 Offer,Counter-Offer,Acceptance and Refusal
发盘、还盘、接受或拒绝
4.1 Related Business Knowledge
4.2 Text
4.3 Useful Sentences
4.4 W riting Tutorial:Singling out the Key Purpose of Your Letter
Exercises
Unit5 Credit and Status Enquires and Their Replies
资信查询及回复
5.1 Related Business Knowledge
5.2 Text
5.3 Useful Sentences
5.4 Writing Tutorial:CorrectParagraph
Exercises
Unit6 Order,Acceptance and Refusal
订单、接受订单以及谢绝订单
6.1 Related BusinessKnow ledge
6.2 Text
6.3 Useful Sentences
6.4 Writing Tutorial:Making A Businesslike Ending
Exercises
Unit7 Conclusion of Business and the Fulfillment of a Contract
交易的达成和合同的履行
7.1 Related Business Knowledge
7.2 Text
7.3 Useful Sentences
7.4 Writing Tutorial:Proper Wording
Exercises
Unit8 Letters to Discuss Payment
洽谈支付方式信
8.1 Related Business Knowledge
8.2 Text
8.3 Useful Sentences
8.4 Writing Tutorial:Composing Appropriate Sentences
Exercises
Unit9 Urging the Establishment and Amendment of L/C
敦促开立和修改信用证
9.1 Related Business Knowledge
9.2 Text
9.3 Useful Sentences
9.4 Writing Tutorial:Keeping Coherence
Exercises
Unit10 Packing,Marking and Shipment
包装、运输标志以及装运
10.1 Related Business Knowledge
10.2 Text
10.3 Useful Sentences
10.4 Writing Tutorial:Using the Correct Punctuation
Exercises
Unit11 Marine Insurance
海运保险
11.1 Related Business Knowledge
11.2 Text
11.3 Useful Sentences
11.4 Writing Tutorial:Revising and Checking for any Possible Mistakes
Exercises
Unit12 Letters to Discuss Agencies
洽谈代理业务信
12.1 Related Business Knowledge
12.2 Text
12.3 Useful Sentences
12.4 Writing Tutorial:Paying Attention to Some Easily Misused Words or Phrases
Exercises
Unit13 Complaints,Disputes,Claims and Their Settlements
投诉、争议、索赔及解决
13.1 Related BusinessKnow ledge
13.2 Text
13.3 Useful Sentences
13.4 Writing Tutorial:Avoiding Dangling Modifiers
Exercises
Unit14 Application Letters
求职信
14.1 Related Business Knowledge
14.2 Text
14.3 Useful Sentences
14.4 Writing Tutorial:Paying Attention to the Sentence Structure
Exercises
AppendixⅠ 美国州名标准缩写
AppendixⅡ 加拿大省名标准缩写
AppendixⅢ 常用地址和商务机构缩略语
AppendixⅣ 世界主要机场、港口名称英中对照表