Module Ⅰ:What Is Tourism?
课前导读
Unit One:What Is Tourism?
Module Ⅱ:Impacts of Tourism
课前导读
Unit Tw0:The Economic Impacts of Tourism
Unit Three:The Environmental Impacts of Tourism
Unit Four:The Soci0—Cultural Impacts of Tourism
Module Ⅲ:Tourism Resources
课前导读
Unit Five:About Tourism Resources
Unit Six:Tourism Planning Approaches
Unit Seven:Tourism Planning Process
Unit Eight:Forms of Tourism Development
Unit Nine:Tourism Product
Unit Ten:Tourism Marketing(1)
Unit Eleven:Tourism Marketing(2)
Module Ⅳ:Tourism in Perspective
课前导读
Unit Twelve:Transport Sector
Unit Thirteen:The Lodging Industry
Unit Fourteen:The Food Services
Unit Fifteen:Organizations in the Tourism Distribution Process
Unit Sixteen:Attractions,Entertainment,Recreation and Others
附录各单元练习答案
后记