UNIT ONE
Intellectual Property
Lead-in
Reading:Uncaptured Fortunes in Intellectual Property
Case Discussion
Relevant Extension
Unit TWO
Logistics
Lead-in
Reading:Forward Thinking ON Freight Forwarding
Case Discussion
Relevant Extension
UNIT THREE
Raising Finance
Lead-in
Reading:A Borrower Be
Case Discussion
Relevant Extension
UNIT FOUR
Risk Management
Lead-in
Reading:A Cultural Fix for Risk Management Failure
Case Discussion
Relevant Extension
UNIT FIVE
Banking
Lead-in
Reading:Banking the Buffalo Way
Case Discussion
Relevant Extension
UNIT SIX
Insurance
Lead-in
Reading:The Sharp End
Case Discussion
Relevant Extension
UNIT SEVEN
Financial Securities
Lead-in
Reading:Riders on the Storm
Case Discussion
Relevant Extension
UNIT EIGHT
Currency
Lead-in
Reading:Smarter Ways to Make Currency Plays
Case Discussion
Relevant Extension
UNIT NLNE
Accounting
Lead-in
Reading:The Power of Storytelling
Case Discussion
Relevant Extension
UNIT TEN
Taxation
Lead-in
Reading:Coursing Through the Gray Areas
Case Discussion
Relevant Extension
附录1 Glossary
附录2 Phrases & Expressions
附录3 Writing File