酒店英语
目 录内容简介
Module 1 Hotel Management
Unit 1
Part Ⅰ Reading
Text A What is Leadership?
Text B A Literature Review of job Competency Modeling in the Hospitality Industry
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Unit 2
Part Ⅰ Reading
查看完整
Unit 1
Part Ⅰ Reading
Text A What is Leadership?
Text B A Literature Review of job Competency Modeling in the Hospitality Industry
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Unit 2
Part Ⅰ Reading
查看完整
目 录内容简介
《高等院校旅游管理专业系列教材:酒店英语》根据目前大学生的实际英语水平和专业需要,从饭店业管理涉及的各个方面出发,以饭店组织管理、餐饮业、住宿业、市场营销管理、财务信息管理、人力资源开发策略、饭店危机管理和饭店发展前景八大模块为主题,共计十六个单元。每个单元包括“阅读”、“模拟写作”和“幽默小故事”三部分。
目 录内容简介
Module 1 Hotel Management
Unit 1
Part Ⅰ Reading
Text A What is Leadership?
Text B A Literature Review of job Competency Modeling in the Hospitality Industry
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Unit 2
Part Ⅰ Reading
Text A Ethics of the Leadership
Text B Lodging Industry Growth and its Impact on Hospitality Education in the U.S.A
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Module 2 Room Operations
Unit 3
Part 1 Reading
Text A The Electrifying Job of the Front Office Manager
Text B Registration
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Unit 4
Part Ⅰ Reading
Text A Main Hotel Reservation Methods
Text B Case Study:the Power of Information
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Module 3 Housekeeping, Engineering and Security
Unit 5
Part Ⅰ Reading
Text A Housekeeping, Engineering and Security Operations:An Introduction(Ⅰ)
Text B Howard Johnson
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Unit 6
Part Ⅰ Reading
Text A Housekeeping, Engineering and Security Operations:An Introduction (Ⅱ)
Text B Hotels as Terrorist Targets
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Module 4 Food and Beverage Division
Unit 7
Part Ⅰ Reading
Text A Mission and Goals in Food and Beverage Operation Management
Text B As I See It:Hotel Director of Food and Beverage
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Unit 8
Part Ⅰ Reading
Text A Strategic Alliances between Hotels and Restaurants
Text B Bristol and Good Eats Grill
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Module 5 Marketing Management
Unit 9
Part Ⅰ Reading
Text A Building Market Leadership:Marketing as Process
……
Module 6 Human Resource Management
Module 7 Financial Control and Management
Module 8 Future of the Hotel Industry
Key to Exercises
References
^ 收 起
Unit 1
Part Ⅰ Reading
Text A What is Leadership?
Text B A Literature Review of job Competency Modeling in the Hospitality Industry
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Unit 2
Part Ⅰ Reading
Text A Ethics of the Leadership
Text B Lodging Industry Growth and its Impact on Hospitality Education in the U.S.A
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Module 2 Room Operations
Unit 3
Part 1 Reading
Text A The Electrifying Job of the Front Office Manager
Text B Registration
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Unit 4
Part Ⅰ Reading
Text A Main Hotel Reservation Methods
Text B Case Study:the Power of Information
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Module 3 Housekeeping, Engineering and Security
Unit 5
Part Ⅰ Reading
Text A Housekeeping, Engineering and Security Operations:An Introduction(Ⅰ)
Text B Howard Johnson
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Unit 6
Part Ⅰ Reading
Text A Housekeeping, Engineering and Security Operations:An Introduction (Ⅱ)
Text B Hotels as Terrorist Targets
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Module 4 Food and Beverage Division
Unit 7
Part Ⅰ Reading
Text A Mission and Goals in Food and Beverage Operation Management
Text B As I See It:Hotel Director of Food and Beverage
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Unit 8
Part Ⅰ Reading
Text A Strategic Alliances between Hotels and Restaurants
Text B Bristol and Good Eats Grill
Part Ⅱ Simulated Writing
Part Ⅲ A Humorous Story
Module 5 Marketing Management
Unit 9
Part Ⅰ Reading
Text A Building Market Leadership:Marketing as Process
……
Module 6 Human Resource Management
Module 7 Financial Control and Management
Module 8 Future of the Hotel Industry
Key to Exercises
References
^ 收 起
目 录内容简介
《高等院校旅游管理专业系列教材:酒店英语》根据目前大学生的实际英语水平和专业需要,从饭店业管理涉及的各个方面出发,以饭店组织管理、餐饮业、住宿业、市场营销管理、财务信息管理、人力资源开发策略、饭店危机管理和饭店发展前景八大模块为主题,共计十六个单元。每个单元包括“阅读”、“模拟写作”和“幽默小故事”三部分。
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